Edley Shine’s New Visual and Single ‘BIG MON TING’ Boasts Grown Up Music and Vibes

International artist Edley Shine has perfected an Adult Contemporary Dancehall space with his music, style and vibes. The amazing artist, notably dubbed “Da Big Voice,” once again proves that he can deliver grown up and entertaining music with the self reflecting “BIG MON TING.”

While “BIG MON TING” is personal to Edley Shine, penned upon finding out he was having a daughter, the song is bound to genuinely resonate with audiences far and wide. Without question, anyone who is orchestrating their evolution and next life moves will connect to the Riddim Boss produced “BIG MON TING” Video & Maxi Single, which includes an 8 Bar Intro and Acoustic Piano Live version on all video and streaming platforms.

When discussing current music and life movements, the legendary artist says, “My main concern is being the best family man I can be and making art to the best of my ability.”

Throw all that wisdom over a badddd riddim and you’ve got yourself a tune worthy of you rocking out to all year long and beyond. Consider “BIG MON TING” the newest addition to Edley Shine’s growing arsenal of timeless classics.

“BIG MON TING” is a highly cinematic video shot by Lapo of Lapography with motion graphics and editing by Studio G.O.A.T from Brazil. It serves as the ideal visual companion to Edley Shine’s “BIG MON TING” single.

” ‘BIG MON TING’ is a visual representation of my mindset in music and life,” says Edley Shine sincerely.  “I live in my own world of creativity unshackled by the pressures of fame and social media hype.”

“BIG MON TING” hails from Edley Shine’s “Based on Talent” EP, which was released in May of 2020 during the height of the pandemic. Notably, the EP (on his Shinealous Records imprint) has amassed a wealth of media attention and thousands of streams across DSPs. This is an incredible feat, as the release was totally independent without any features or financial backing from a major recording company.

“Based on Talent” is not the only exciting project hailing from “Da Big Voice,” as he worked with Studio G.O.A.T on the international and powerful “We Can’t Breathe” for Brazilian Artist Monkey Jhayam. Much to his credit, Edley Shine appeared in a Walmart commercial that aired during the 2020 B.E.T. Soul Train Awards. The legendary artist has been writing and recording for several Cali Roots projects including Pepper, Producer’s Jungle Josh & David Forel (Left Coast Riddim) and Philippian’s based Peace Band to be released in 2021.

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Shawn Ice and I-Octane Inspire on Platinum Kids and Studio 91 Records Produced ‘Times Like These’

Shawn Ice and I-Octane Inspire on Platinum Kids and Studio 91 Records Produced ‘Times Like These’

Red-hot Dancehall talent Shawn Ice and Reggae and Dancehall’s “Globe Boss” I-Octane have teamed up for “Times Like These,” a song which can easily be hailed as Dancehall’s most inspirational contribution this year. Behind the sonically appealing single is popular production duo Platinum Kids and
Studio 91 Records.

“Times Like These” sees the awesome new collabo of Shawn Ice and I-Octane come to musical life. From the moment Shawn Ice kicks off “Times Like These” with his humbling and impactful first verse, the song’s message of overcoming obstacles becomes ever-so-clear.

“‘Times Like These’ is by all accounts groundbreaking, moving and uplifting,” declares Paul Platinum of Platinum Kids.

In times like these
Man haffi stay grateful G (yeah)
Memba mi couldn’t buy the rice and peas
Mummie Neva grow man weak
Stand up on mi G** D*** feet (Soulja)
Mi know the tears mi know di pain
Di sacrifice it take fi gain
Mi know di ones weh change
Ah part yuh life yo Octane

“I poured my personal journey and love of story telling through music in ‘Times Like These’,” says Shawn Ice. “I want each fan to know that they are not alone in their struggles and that with prayer, hope and hard work, there is a way out.”

I-Octane’s hard hitting and heartfelt chorus further solidifies “Times Like These” magnitude. Reminiscent of the classic-style I-Octane sound, the chorus pops.

“From when I heard ‘Times Like These,’ I instantly felt good about it. Right away, I penned my chorus to match the song’s inspirational vibe,” says I-Octane. “I know this song will reach higher heights…”

At the height of the covid 19 pandemic as the world shut down and looked toward
DJs and artists for a source of entertainment, Markus Wanted of Platinum Kids launched an online Instagram live clash featuring artists from across the globe, with celebrity judges such as Tifa, Darrio, Dovey Magnum, Nikki Z and I-Octane. As fate and talent has it, Dancehall deejay Shawn Ice edged out all contenders in the inaugural competition, winning a collabo with powerhouse act I-Octane. “Times Like These” is the riveting outcome.

“As the world is truly in trying times, there is no doubt that ‘Times Like These’ will resonate with worldwide, multi-generational audiences,” says Paul Platinum. “The song’s comforting sound combined with it’s powerful message, will prompt music lovers to play it over and over again.”

Consisting of brothers Paul and Markus, Platinum Kids, are behind a respected sound system and many renowned signature events (Bikini Palooza, Breeze and formerly School Uniform), attracting upwards of 10,000 patrons annually. The duo jumpstarted their entry into production in 2016, working with the likes of Aidonia, Shatta Wale, Konshens, Tifa and Spragga Benz just to name a few. Platinum Kids has partnered with Studio 91 Records for numerous productions including the popular “She Like That” by Black Ryno.

Shawn Ice is at the forefront of a fresh crop of Dancehall acts. The St. Mary, Jamaica bred artist offers music lovers a raw, yet polished take on Dancehall music. Hailed as both an artist and songwriter, Shawn Ice is celebrating a lucrative management deal with Acclaim PR and Brown Gang Management. The deejay has amassed quite the buzz for songs like “Mixture,” “Elevated” and his latest banger “Yowww,” among others. “Times Like These” genuinely showcases Shawn Ice’s versatility and artistic growth.

With a career that spans more than a decade, I-Octane is one of Reggae and Dancehalls most prolific contributors. There is no doubt that “Times Like These” will rival hits from the artist’s massive catalogue like “Love Di Vibes,” “L.O.V.E. You,” “Buss a Blank,” “Lose a Friend” and other gems.

“Times Like These” is out now on all digital platforms. A sensational visual for “Times Like These” is set for release in the coming weeks.

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From 15 School Suspensions to a Lucrative Management Deal, Shawn Ice Prevails

Most of the world has come to a standstill. Yet, St. Mary, Jamaica’s homegrown Dancehall artist Shawn Ice is making moves. The amazing talent, who was once a struggling student racking up more than 15 school suspensions, has converted his early adversities to success. Much to his credit and a far cry from his youth, Shawn Ice recently inked a lucrative joint management deal with Acclaim PR and Brown Gang Management, which places the artist in a prime position for career growth.

As Shawn Ice celebrates this accolade, along with his powerhouse party starter “Yowww,” the forthcoming collabo “Times Like These” with I-Octane (produced by Platinum Kids and 91 Records) and other exciting projects in the works, the humble act can’t help but reflect on just how far he has come.

“During much of my youth, I stayed in bare school problems and this was a shame to my family,” declares Shawn Ice. “Whether it was fighting or cutting, school just wasn’t important to me at the time. By 11th grade, I dropped out of school completely.”

Always a great songwriter, music formally became a focus for Shawn Ice as a teen amidst school struggles and a fledgling stint with soccer, a sport he loved coincidentally.

“Music truly helped turn my life around. I started taking it seriously and went on to release my first recorded song ‘Sleep with Me Tonight’….listen to the title yah,” chuckles Shawn Ice.

“During one of the many times I left home, as fate has it, I landed in Kingston, Jamaica. I visited King Jammy’s studio regularly as an observer to just you know….take in the music greatness and vibes within those legendary walls,” recalls Shawn Ice.

Shawn Ice’s new joint management deal sees him under the purview of Acclaim PR and Brown Gang Management. While Acclaim spearheads the marketing, business development, PR and traditional/new media aspects of the Shawn Ice brand, Brown Gang Management will coordinate the artistic development, image and repetoire, among other key areas. Combined, Acclaim PR and Brown Gang Management over 30 years of experience.

Notably, Brown Gang Management brings a wealth of business management and Dancehall promotions and entertainment to the team. Acclaim PR’s current roster also includes Irish and Chin (World Clash, Mighty Crown, Reeewind and Sound Chat Radio), Shinehead, Edley Shine, Jamaica Music Conference (JMC), Carib Life ATL and R&B singer Je’Juan Antonio.

“I feel super great about this new management deal and truly inspired to have a team who believes in me and is willing to take my career to another level,” says Shawn Ice. “My ultimate goal is to be a household name and an artist who can be an inspiration to others, while elevating my brand and Dancehall music worldwide.”

Currently, Shawn Ice is enjoying the growing buzz of “Yowww.” Proving to be a sizzler among Dancehall fans and DJs alike, the explosive “Yowww” has made playlists and multiple coveted mixes from the likes of Selector Boom Boom, Harry Hype, Ricky Platinum, DJ Wass, DJ Fif, Lion Vibes, among numerous others. Although live concert performances have come to a screeching hault due to the COVID-19 pandemic, Shawn Ice has made virtual appearances on “Studios and Stages” and “Toasting 3,” alongside Revolution Sound, King Addies and Sovereign Syndicate.

“Music has taught me to be calm and patient. I am just happy that I am finally getting a chance to make anyone I may have disappointed proud. I say to all young artists finish school, stay encouraged and focused….there is a way out.”

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-end-

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Iconic Artist Shinehead Honored Ahead of New Music Release ‘Never Had a Dream Come True’

Shinehead was honored as a “GameChanger” by International Reggae Day (IRD) on July 1 for his lifelong music contributions from “Jamrock 2 Hip Hop.” The immensely talented entertainer, who has left an indelible mark on Reggae, Dancehall, R&B and Hip Hop music, was overjoyed by the accolade. Often unsung, Shinehead’s impact and music catalogue deservingly garnered celebration.As an honoree, Shinehead was interviewed and featured during the 24-hour global event across IRD and partnering international platforms for a 2 hour performance via his Kingston 12 sound system, alongside DJ Papalotl. Between chanting, singing and DJing his fiery sound, the amazing Shinehead delivered an unforgettable, explosive set. His commemorative appearance was nicely positioned in the company of an amazing line up of fellow honorees, artists, DJs and panels.When asked about his IRD honors, the charismatic artist responded melodically in a sung voice note and Phil Collins rendition, “I’ve been waiting on this moment for all my life, Oh Lord.”

Shinehead’s illustrious career has yielded an impressive resume of hit music with staples like “Jamaican in New York,” “Strive,” “Collie Weed,” “Golden Touch” and many more boldly lining sound system dub boxes, dancehalls, mixes, music lover playlists and radio.With an unyielding legacy in the spaces of Reggae, Dancehall, R&B and Hip Hop, the unprecedented music style of Shinehead has garnered both underground and mainstream success. And the singer’s recent honors aren’t all that’s heating up summer. Notably, Shinehead and Kingston 12 nabbed a July residency on Jamrock Radio, which kicked off on International Reggae Day. An offshoot and brainchild of Damian Jr. Gong Marley’s famed Welcome to Jamrock Reggae Cruise, where Kingston 12 has performed since its 2014 launch, Jamrock Radio wows scores of international fans with curated programming of the cruise’s famed DJ allstars.As if the July kick off couldn’t get any hotter for the legendary Shinehead, Kingston 12 also graced Sound Chat Radio, the powerhouse station of international Caribbean entertainment stalwarts Irish and Chin, on International Reggae Day.

Always affording listeners with the ultimate entertainment experience on their syndicated bi-weekly radio shows, Shinehead and Kingston 12 have been staying quite busy amidst these trying times. Further, Shinehead’s intermittent freestyles over infectious riddims during bi-weekly radio shows keep fans, DJs, selectors and sound systems alike craving more.

“Duty calls,” claims Shinehead as he gears up for a July 24 digital (August 5 vinyl) release of his new song “Never Had a Dream Come True” on the award-winning U.K. Peckings imprint, which has scored hit releases from the likes of Bitty McLean, Lady Lex, Gappy Ranks, Courtney John and Tarrus Riley, among an impressive roster of others.Get ready! Classic Shinehead comes to life as he injects “Never Had a Dream Come True” with his unparalleled brand of raw Reggae Soul. From the moment the nostalgic riddim drops, the vocal magic happens.

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